Last Updated: [June 23, 2025]

This Privacy Policy describes how Swanston Equipment Corporation ("we," "us," or "our") collects, uses, and protects your personal information when you visit our website or use our services.

Information We Collect

We may collect the following types of personal information:

Information you provide directly: Name, address, phone number, email address, driver's license information, and payment details when you complete rental applications or contact forms
Automatically collected information: IP address, browser type, device information, pages visited, and time spent on our website
Cookies and tracking technologies: We may use cookies to improve your website experience and analyze site usage

How We Use Your Information

We use your personal information for the following purposes:

To provide and maintain our rental services
To process rental applications and manage customer accounts
To communicate with you about your rentals, billing, and service updates
To improve our website and services
To comply with legal obligations and prevent fraud
To send you marketing communications (with your consent or as permitted by law)

Information Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties for their marketing purposes. We may share your information only in the following circumstances:

Legal requirements: When required by law, court order, or government request
Business operations: With service providers who assist us in operating our business (under strict confidentiality agreements)
Safety and security: To prevent theft, fraud, or other illegal activities
Driver's license data: Only with law enforcement agencies as permitted by federal law

Your Rights and Choices

Under Minnesota's Consumer Data Privacy Act (effective July 31, 2025) and applicable laws, you have the following rights:

Access to your personal information
Correction of inaccurate information
Deletion of your personal information (subject to legal retention requirements)
Opt-out of the sale of personal data and targeted advertising
Data portability in certain circumstances

Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the internet is 100% secure.

Contact Information

For questions about this Privacy Policy or to exercise your privacy rights, contact us at:

Swanston Equipment Corporation

PO Box 1963

Fargo, ND 58107